OmniFlex™ Technology for ComfortConvenient Shower Hook HandleDetangleWorks Wonders on All Hair TypesMeet the Shower DetanglerDetangle, Rinse, Hang, Repeat IntelliFlex® bristles allows for:  45% less breakage*55% less effort**100% happier hair Shower-friendly hangable design plus detangling without breakage or pain. This brush knows how to multitask. It gently detangles while distributing conditioning treatments evenly in the shower, plus it's designed without a cushion for easy cleaning and air drying not to mention it has a convenient shower hook handle. When you're finished detangling, just rinse it off and hang it up Designed for easy cleaning and air drying. OmniFlex™ technology contours to the shape of your scalp for superior comfort. Exclusive, ultra-soft IntelliFlex® bristles glide through tangles with ease. Minimizes pain and protects against split ends and breakage.* Lets you brush with less force so you can detangle with less damage to your hair.** *Independent clinical trials show IntelliFlex bristles are less damaging than a traditional styling brush **Independent clinical trials show IntelliFlex" bristles use less force than another leading detangling